State of Location Intelligence in 2008 for Business Innovation - Mark Smith, Ventana Research
Wednesday May 21, 2008 at 1:30 PM
Location intelligence (LI) will be one of the key enabling technologies for business innovation. LI applies information using software that utilizes location or geography to inform actions or responses to opportunities. This presentation will provide insights on the state and maturity of Location Intelligence and help understand the industry from fact based research. The presentation will bring forward an exclusive look at the just completed 2008 benchmark research on Location Intelligence by Ventana Research. The opportunity for business to utilize Location Intelligence will be discussed and opportunity for improving customer and operational processes.
The presentation will discuss the following:
- State of market and maturity of Location Intelligence (LI) in business
- What areas of business are benefiting most from LI investments
- What complexities exist in the technology to make LI most useful
- What barriers to adoption are impacting business from utilizing LI
- What is required for building a solid business case for expanding deployments
- Understand best practices and steps to improve your location intelligence maturity
- How to apply Location Intelligence to Customer and Operational Processes
Download this session presentation
Other Interests
This session is assigned the following interest categories:
- Location Intelligence and Business Geographics
- Insurance
- Communications and Telecommunications
- Media
- Financial Services
- Government
- Retail Restaurant and Real Estate
Related Sessions
The following sessions are related to similar interest categories and may be of interest to you.